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Social Media Usage Statistics 2010

March11

With thanks to clicky media, Here’s your latest round up of Social Media stats for February 2010!

Social Networking websites continue to grow on a huge scale with Facebook recently announcing that they have now reached over 400 million worldwide users and Twitter soon to be reaching the benchmark of 50 million tweets per day. Facebook and Twitter also both boasted a  triple-digit growth in 2009 with social networking now accounting for 11% of all time spent online.

Not only have user figures grown across social media websites but so has usage and time spent on social networking sites. A report from The Nielsen Company showed that there has been a huge increase of 82% in time spent on social networking sites. Across the globe over the past year average time spent on social networking sites grew from 3 hours per month to 5.5 hours. In addition Nielsen concluded that overall social media sites such as Facebook are now the most common homepages for users and that people now spend the majority of theit internet time using social networks or blogs.

Forrester also recently produced some interesting stats about adults using social media. Some of the findings included:

  • A third of adults post at least once a week to social sites such as Facebook and Twitter.
  • A quarter of adults publish a blog and upload video/audio they created.
  • Nearly 60% maintain a profile on a social networking site.
  • 70% Read blogs, tweets and watch UGC video.

UK Social Media Stats

The popularity of Social Media continues to rise rapidly in the UK, now accounting for almost 11% of the share of UK Internet visits – continually closing the gap on search and entertainment websites.

Facebook’s growth in the UK continues with a reported 24 million active users. It now accounts for over half of all visits to social networking sites in the UK with YouTube sitting in second with over 17% of visits. Despite the media coverage and growth of Twitter over the past year the micro-blogging site makes up only around 2% of visits to social media sites in the UK, only just surpassing Bebo.

The Growth of Facebook

With Facebook also surpassing the 400m user mark, below are some great graphs and stats to put the numbers in perspective from Pingdom.

Sources: Hitwise, Nielsen, Comscore, Forrester, Royal Pingdom.

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posted under social media, Technology
15 Comments to

“Social Media Usage Statistics 2010”

  1. On March 11th, 2010 at 4:35 pm James Crawford Says:

    Nice stats Joe, who did the graphics?. Tell me about Club Penguin. Not heard of that one. Is that the book people?

  2. On March 11th, 2010 at 4:59 pm admin Says:

    Hey James, the gfx are from the various reports. Club Penguin is a disney social network for under 12′s – safe and secure. You can only add someone if you know their unique ID code so its its very secure. Disney has is on lock-down so cant use it for social engagement I’m afraid.

  3. On March 18th, 2010 at 5:23 pm Social Networking and Beer Pt. 1 | Thank Heaven for Beer Says:

    [...] In general 2009 saw an 82% increase in time spent online on social networking sites.  Twitter is boasting over 50 million “tweets” per day.  Did you know that only China and India have populations greater than Facebook?  For more stats, visit this well sourced article. [...]

  4. On April 6th, 2010 at 10:48 pm Nigel Says:

    Terrific work! This is the type of information that should be shared around the web. Shame on the search engines for not positioning this post higher!

  5. On December 24th, 2010 at 9:28 pm James G Despain Says:

    I really love your post. Hope this blogpost will help other people. Sorry for the short review.

  6. On January 27th, 2011 at 2:30 pm Danielle Says:

    Nice post! Do you maybe also have more recent data or do you know where I can find it?
    Thanks!

  7. On February 27th, 2011 at 6:05 am me Says:

    Very nice compilation. Thank you!

  8. On March 7th, 2011 at 10:49 am laura Says:

    Fantastic Blog!

  9. On June 12th, 2011 at 6:59 pm Annette Says:

    who does your site graphics, great job

  10. On July 12th, 2011 at 9:32 am jack abrehart Says:

    facebook can be dangerous by people stealing identidy and stuff like that!>!>!>

  11. On July 19th, 2011 at 8:04 am Bogdan Says:

    Do you have any graphs on the TOP 5-10 Media Sites for UK 2011?
    I am intrested on the total number of users that log on Facebook / Twitter / YouTube etc. from this country.

    Thank you

  12. On July 22nd, 2011 at 12:20 pm Curious_Shar Says:

    Can I know what do 4% of social media users have in common?

  13. On October 2nd, 2011 at 1:30 am SOCIAL MEDIA VS MAINSTREAM BIAS | Questionable Things Says:

    [...] the mainstream media’s blatant attempt to ignore the Occupy Wall Street protest. But, the number of people using social media is staggering. So by the time the You Tube video of NYPD Deputy Inspector [...]

  14. On November 14th, 2011 at 12:01 am assface Says:

    why u soo shit

  15. On December 13th, 2011 at 6:01 pm sirisha Says:

    this is the very good information given tothe users
    thank you for such an information

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